Marketing Your Louisville Area Home Online
If you are thinking about selling your Louisville or Bullitt County home, be sure to consider the following 3 points closely.
1) Eighty-Five percent (85%) of buyers start their property search online. They want information, pictures, virtual tours. If they do not find it, the move on. I have had clients literally refuse to tour a home because there was only one photo online.
2) There are dozens of places that a buyer can search for homes and a large number of them are NOT fed from the MLS. If your agent doesn't put your home on the site, the buyer will never find it.
3) We are currently in a Buyer's Market with near record levels of inventory. You want and need as many buyers to see your home as possible.
Obviously, a strong online presence is critical to selling your home for the most money in the shortest amount of time. When you list your with me, this is exactly what you will get. The websites below are just some of the ones that I will use to market your home. Quite honestly, no other Louisville or Bullitt County real estate agent uses all of these tools.
REALTOR.com is the most used real estate web site for people looking to buy homes. My Louisville area homes are all listed on REALTOR.com. Additionally, each listing includes a virtual tour. Since, buyers can use virtual tours as a search criteria, this is an advantage to you.
RE/MAX is the most searched brokerage site in the world. Unlike some other company sites, RE/MAX shows all MLS properties, not just ones that are listed by RE/MAX agents. The exposure to such a powerful brand is just part of the reason that RE/MAX sells more properties in Louisville and in the world than any other company.
VisualTour.com - Buyers want to know as much as possible about your Louisville home before deciding to tour it. Visualtour helps them accomplish that goal. Besides the MLS, my Visualtours show up on dozens of other sites including REALTOR.com, RE/MAX.com, Homes, Zillow, etc. Less than 20% of Louisville homes for sale have virtual tours. This service gives you a huge advantage over other sellers.
I use Agency Logic to create a unique website for your property. We can use flyers, mailers and email to direct people to your site. The benefit to you is that there are no other properties to distract potential buyers.
Zillow allows agents and sellers to list their properties on their site for free. Zillow also provides general data to help buyers and sellers learn more about the real estate market. After reading the articles on Zillow, buyers will start to search through their listings. Your home will be listed on Zillow.
Like Zillow, Trulia allows sellers to place their homes on its site for free. Trulia also has a Q&A page, informative blogs, and other resources available to consumers. Once again, buyers can use Trulia to gather information and search for homes. Your Louisville or Bullitt County home will be listed here.
ActiveRain is an online community for real-estate professionals. I maintain a blog on Active Rain and post regularly. My blog is syndicated to several other sites. As such, your Louisville or Bullitt County home will also be syndicated when I post it on Active Rain.
- Localism is an Active Rain sister-site and a great place for hyper-local information. Cities can be broken down well beyond Louisville, Shepherdsville, or Mt Washington. Your home will be listed here.
Google is the number 1 search engine in the world. When I submit your Louisville or Bullitt County home to Google Base, it will show up on Google. By the way, if you want to know whether agents truly have an online prescence Google them.
After Google, Yahoo! is the most popular search engine. My website feeds my listings to Yahoo!
MyHomeInLouisville This is my website. All of my Louisville and Bullitt County homes appear here.
In addition, all of my Louisville, Shepherdsville, and Mt Washington homes are listed on the following sites. Many of these sites further syndicate your listings. The net results is that when you place your home for sale with me, the listing will reach more sites and more buyers.
AmericanTowns promotes itself as 'a virtual town square.' The site aggregates news stories and local events for area residents. Your home will show up here.
Craigslist contains classified listings for almost anything you can imagine. Louisville area buyers uses this site to purchase everything from toasters to cars to real estate.
The Courier-Journal has an online real-estate section to compliment their printed pages. The obvious benefit of having your home listed here is that the entire focus is on Louisville area real estate.
Cyberhomes contains listings and school/neighborhood information. This is part of AOL real estate and as such gets a lot of traffic.
Facebook is a social networking site. My friends will be notified when I list your Louisville home and willl notify me if they know of a potential buyer. If you are a FB member, you can find me here.
Front Door is powered and promoted by HGTV. About 1/3 of Louisville area listings are on Front Door. Of course, yours will be there.
Homes is a listing site that charges agents to list their properties. However, they spend a lot of money getting good placement on google to attract buyers. Only 10-15% of Louisville and Bullitt County listings are on Homes. This is yet another advantage for you.
Hotpads lists properties for sale and rent. They have a nice map-based search feature.
Live Deal is "is the creator of the nation’s first combined local online classifieds and Yellow Pages marketplace." Their site allows you to search for virtually anything in every city and zip code throughout the county. Buyers will be able to find you home on Live Deal.
Oodle is "the fastest growing classifieds service." They have millions of real estate listings. My website syndicates all of my Louisville and Bullitt County listings to Oodle. In turn, Oodle pushes your home listing to sites such as Lycos, Express.com, and Local.com.
Propbot is another free listing site that contains information which attracts home buyer. I syndicate my listings to Propbot.
Propsmart is a Real Estate search engine, aggregating over a million property listings. Your listings will be on Propsmart.
Twitter is another social networking site. Like Facebook, those who follow me on twitter will be notified of all of my new Louisville listings.
Vast is powerful classified listing site for autos, real estate, and more. They currently have over 4 million listings fpulled from hundreds of sites. My Visual Tour account will syndicate your Louisville or Bullitt County home to Vast.
Yourstreet is a news channel that aggregates stories by city or area. In addition to finding your home for sale, buyers can learn a lot about the daily news from Louisville, Shepherdsville,and Mt Washington.
